We transform unique ecommerce challenges into success stories
Building exceptional online stores for ambitious brands. Expert development, strategic growth, and the results to prove it.
Power your online sales with our custom-built ecommerce solutions. We build online stores that convert browsers into buyers and keep your customers coming back.
Every business has unique challenges, and sometimes you need a bespoke approach to align with your processes
That's why we work across a range of platforms, such as Lunar, Shopify, WooCommerce and fully custom solutions to develop exactly what you need.
No fuss, no over engineering. Just smart, scalable ecommerce that works the way your business does.
Why we’re the right choice...
(and why we sometimes aren’t.)
Let's be upfront about this. We're great at what we do, but we're not the right fit for everyone. Here's an honest look at whether we should work together.
We’re your perfect partner if…
- You need complex integrations with existing business systems
- Your business has unique workflows that need custom solutions
- You're looking for a long-term technical partner, not just a quick build
- You value quality and doing things right over quick fixes
- You have specific performance or scalability requirements
- Your business needs features that don't exist in standard platforms
We may not be the right fit if…
- You’re set on using Adobe Commerce (Magento) or BigCommerce
- You need something simple online ASAP
- Budget is your primary concern
- You’re happy with a basic template-based solution
- You're just testing the waters
- You want execution-only, not strategic input
Still not sure? Let's talk.
A quick conversation will tell us both if there's a good fit.
Case studies
Balloon Monkey
NEW
Avery Berkel
Coming SoonComplex ecommerce system for creating your product setup
Beyond launch
Building a successful ecommerce store is a journey, and we’re here to partner with you every step of the way.
Digital Marketing
Drive targeted traffic to your store with a combination of SEO to improve search rankings and PPC campaigns to reach the right audience quickly and effectively.
CRO
Turn more visitors into buyers with data-driven optimisations, including A/B testing to refine your store’s design, product pages, and checkout process for improved results.
Maintenance
Ensure your website stays secure, updated, and optimised with regular maintenance, performance monitoring, and proactive fixes to keep everything running smoothly.
Support
Get reliable, ongoing support for troubleshooting, updates, and expert advice, ensuring your store operates seamlessly and meets your business needs.
Your Ecommerce Agency
Building scalable and high-converting ecommerce websites
We specialise in delivering bespoke ecommerce solutions tailored to your business needs, ensuring every store is designed to drive sales, enhance user experience, and support long-term growth.
- Expert ecommerce and headless CMS development team
- Future-proof solutions designed to scale with your business
- Long-term approach for continuous improvement and support
- Optimised checkout flows to reduce basket abandonment
- Conversion-focused design to drive sales and enhance user experience
Have a project in mind?
Let’s have a discovery call
Tell us all about your project, your ideas and your goals, and we’ll put together a plan to make it happen.
Arrange a callOnce we met Edge of the Web, we knew they were right for us. We got everything we needed and so much more.
Lee,
Marketing Manager at POM
Got questions?
We’ve got the answers to all the most commonly asked questions about ecommerce websites.
Costs for ecommerce websites vary a lot, depending on how complex your requirements are.
Generally speaking, the more custom functionality you need, the larger the budget you’ll require.
If you’ve got a set figure, or a rough estimate of how much you want to invest, it’s always best to share this up front, so everyone’s on the same page, and we can recommend the best way to make the most of your budget.
A bespoke ecommerce project can take anything from 12 weeks from start to finish, but this varies dramatically depending on how complex the project is.
We work with a wide range of ecommerce platforms, including Lunar, Shopify and WooCommerce, as well as our own custom solutions.
Because we specialise in bespoke website design, there are several ecommerce platforms that we don’t work with, as they require the use of templates.
Unusual requirements are our speciality, we love projects that are a bit out of the ordinary, as it gives us the opportunity to come up with something unique.
We can absolutely provide you with the integrations you need. Many of our projects include multiple system integrations, ensuring that the website becomes a seamless part of the overall business operation.
All our websites are created to work wonderfully on a wide range of screens and devices. From large meeting room monitors to small smartphones, all our websites are responsive.
We build long-term relationships with our clients, and provide support and maintenance after each project launches.
From maintenance contracts to keep your website running smoothly, to additional project phases or ad-hoc work, we’re with you for whatever you need.
Arrange a discovery call
Get in touch with Hannah directly to discuss your project or alternatively contact us via our form.
Hannah Laird
Client Manager