We all know how important it is for a business to have a strong digital presence. Perhaps you're a marketing manager or a business owner with a clear vision, or maybe you need a little more guidance to get started in the world of web design. Either way, your first step should be assembling a development team of experts to help turn your dream website into a reality.
A successful web development project needs a team with a long list of different talents. You might think that all you really need is someone who can design, and someone who can code, but that's not going to get you a website that actually brings you business.
To create the right web team, you need a balance of different skills, small teams focusing on big issues, individual experts, and a central point of contact who keeps everything on track, and can also be an advocate for you and your business.
What skills do I need for my web design team?
When putting together a web project team, it's not all about hard skills. Knowledge of Adobe, CSS and PHP will of course be essential for certain roles, but it's just as important (and sometimes more difficult) to build a team that also has all the soft skills you're going to require.
Organisation and planning
This isn't just the purview of your Project Manager. Most people on your team need these skills in some way or another, but it is your Project Manager who will be the driving force to ensure deadlines are met and progress is being made.
You'll mainly be looking at your UI Designer and Copywriter for these skills, but a bit of creative flair from the development and UX teams can go a long way too. A developer's creative skill might help them build a unique tool or groundbreaking effect that really has an impact on users.
Communication is required in so many situations throughout your project, from internal communication and understanding, to messaging for end users, and perhaps most importantly, for speaking with clients to get a full understanding of their business goals.
Naturally you'll expect your development team to have all the necessary technical skills, but it can also help for your UX Designer and Project Manager to have a little technical knowledge too, that helps them shape the project and set achievable targets.
The main roles you'll need for most web projects are:
- Project Manager
- UX Designer
- UI Designer
- Front End Developer
- Back End/Systems Developer
- Testing Coordinator
Our infographic should ensure you've got all basis covered, but teamwork makes the dream work, so ideally you don't want them to have isolated, separate responsibilities.
Your UX and UI Designers are going to need to work closely with your Front and Back End Developers when looking at creating interfaces.
Your Copywriter will need to work with your UX Designer to create the right messaging for users.
Your Testing Coordinator will need to work with the UX team to ensure that user experience is being evaluated along with functional and compatibility testing.
Working together ensures that everyone's unique talents can affect and improve other aspects of the project, helping the team share skills and expand their individual knowledge and performance.
How to build your own web team
Our infographic breaks down our recommended web design team roles and responsibilities, to help you find out more about each role needed within your web team, the skills they bring to the table, and how those roles inform each other to create a successful web product.
You could also choose to work with a web design agency, which should already have a varied team to meet your needs.
Here at Edge of the Web, we've been driving online success stories for over 10 years. If you're interested in the Edge of the Web award-winning web design team and our own unique skill-set, please get in touch with us using the form below.
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