Bendigo Mitchell was established in 1978 and has had a website presence for over 10 years. When Managing Director Duncan Nealon approached us in early 2011 to discuss a redesign, the site was already quite dominant for many of the popular key-phrases within it’s sector.
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Here’s a few things to think about if you are considering commissioning a website for your company in 2012
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So, your website is up and running and you’re starting to think about ways to get your business out there. One of the great ways you can do this which doesn’t require a lot of cash, is to go to networking events.
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This week’s post may seem fairly obvious but you need to have a website.
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Your website can be great for attracting new business. People use the internet all the time for sourcing products and services. If you don’t have a website, you have no chance of winning any of this business.
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1.) Cut out the other thousand things you were doing.
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Your home page is undoubtedly the most important page on your site. It’s your best opportunity to create your message, build up interest and pull visitors towards the buy it now button and the contact page. So don’t waste it talking about yourself.
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With your news, you should never sacrifice relevance for wider exposure – but you should sure as hell make the most of it if you can combine the two!
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Keeping a relevant news feed can be massively valuable. Search engines always prefer sites with relevant content, especially if they update that content regularly, and a news feed can help you do this.
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“Blog” – even the word gets most business owners backs up. Perhaps they are hearing “spam” or “personal diary” or “unprofessional” or “more work”??? Who knows! Either way it’s worth knowing the benefits of a blog before you decide they …
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