So, your website is up and running and you’re starting to think about ways to get your business out there. One of the great ways you can do this which doesn’t require a lot of cash, is to go to networking events.
Networking can be quite a daunting idea, talking to a bunch of people and listening to them trying to sell you stuff may not sound like your idea of fun; however these people can be just the contacts you need to grow your business.
I have been to quite a few networking events in my time at Edge of the Web so I have put together a short guide to achieve successful networking.
- Networking is not just about selling your product. Be prepared to listen to others as they may have something which will help your business
- Do not put anyone you are talking to on the spot. This is the fastest way to get your fellow networker away from you (not advised unless they have bad breath).
- Networking is about building trust. You wouldn’t spend money with them straight away so don’t expect them to spend money with you.
- Get involved and ask lots of questions. Don’t sit in the corner and be shy, it’s perfectly okay to join into a discussion.
- Quality is better than quantity. Spending time talking and engaging in 2 or 3 conversations is much better than have a quick chat to 6 or 7.
The main thing to remember is that networking happens all the time even at the pub on a Friday night! There are opportunities everywhere so be sure you carry plenty on business cards.
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